There is nothing like a key lime cake from JociCakes. Joci Smith has been baking all her life and decided to invest in her craft and became a Pastry Chef from The Art Institute of Atlanta. Her cakes are amazing and she has an amazing spirit. Today we are honored to feature Joci as our Boss Profile.
Joci Smith is a Pastry Chef who also owns & operates JociCakes, LLC. JociCakes is southern style Cakery. Joci Smith attained her Pastry Chef degree from The Art Institute of Atlanta. She accomplished her business goals and built her brand as a self-taught baker for 6 1/2 years before deciding to pursue her degree. Joci Smith has provided services for several celebrities and celebrity events.
Why did you start this business?
I started my business for two reasons. One is because I enjoy baking and wanted to share my gift with the world. I was extremely proud of my work and accomplishment because I was self-taught and wanted to share it with the world. The second reason was that I wanted to show my daughters that anything is possible no matter what comes against you in life always push through the adversities and remain committed to their dreams.
Why did you enter into this industry?
l wouldn’t say that I choose this industry but really the food service/ baking industry choose me. I have always had a love for food and cooking. I guess what I put out into the universe came back to me.
What challenges did you face launching your business?
Being a single parent balancing business and home life has been a major issue especially when my daughters were much smaller and needed a great deal of my undivided attention. When they were less self-sufficient and more dependent. What experiences did you learn from corporate America?
Every morning I pray, write in my journal, check my Social Media, check emails, eat breakfast, and then hit the gym.
3 Things in your purse you cannot live without:
Lipgloss, my phones, and chewing gum.
Advice I would give to my younger self:
Always love yourself first and don’t lose yourself trying to save others.
Try cake it goes with everything
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